Facebook is the name that everyone is quite familiar with nowadays- the most favored, convenient, and popular social media platform. Every Facebook fan page owner tends to be obsessed with getting more and more likes on their fan page. Don’t mind me saying this, but you too are a part of this flock and that is why you are reading this post. Anyway, nothing is wrong with this. The likes show the credibility of your business/brand/product/services/knowledge share that you are posting on your fan page for your audience.
People liking your page simply reflect their token of approval that they like your business because of high-quality products and services. This makes generating page likes important for everyone.
Following are a few strategies to get more organic likes on your Facebook page as suggested by Facebook experts. Go through this one by one and implement these religiously to get fast and assured results.
Periodic analysis of your fan page
Facebook has provided quite an advanced insight tool to study and understand the behavior of your page visitors. You should check this page regularly to see what your audience responds the maximum to so that you can post similar stuff frequently to get more people engaged which will get you more likes.
Add pop-ups on your blog/website
If you have an official blog or a website, you can make Facebook likes to pop-up on that. To make it more promising, you can promise any discount or giveaway in return for a Facebook like.
Don’t underestimate Facebook LIVE
Facebook LIVE is an option where you can make a video and publish it simultaneously on this social media platform. Going LIVE on Facebook with something that really interests your audience will attract new users as well. Suppose one of your current followers liked the LIVE video, that notification will be shared with his/her friend circle on Facebook. Anyone from his circle having a similar interest will surely come and LIKE your page.
Post interesting stuff
Don’t limit your updates or post in a TEXT message only. Use images, gif’s, and videos to attract people. Moreover, the audio/visual medium can convey the message in a more promising way.
Exploit the ‘events’ feature
If there are lots of things happening in your business like any celebration, meeting, or something that could make your audience stay, you have got a better opportunity to announce that on social media. For every such happening or a special day, create an event on Facebook.
Create polls/contests
People feel more important when they are invited to participate directly. Occasionally, create polls or contents to let people get directly involved and like your page.
Post during peak hours
Fanpage Insight is a powerful analytical platform provided by Facebook. Study your visitor/user behavior; check the times in a day when your posts get maximum likes or visits. Post during these hours only.
Never miss weekends
Whatever businesses you are running, people have more time on weekends to spend on social media. Post interesting and useful content on weekends so as to get the maximum attention of your potential and existing users.
Target audience optimization
When your page gets 100+ fans, Facebook opens a new doorway for you which can be utilized to further improve and broaden the criteria to target your audience. As per your business/product/service, you can select an audience on the basis of age, gender, etc. Gaining the relevant audience will brighten your chances to get new fans on its own.
Offer giveaways
Giveaways are a sure-shot way to increase Facebook likes. People love free gifts; any business offering freebies through their fan page will definitely get more likes. The giveaway links will be redirected to your blog/website. This way, you will also get referral traffic to your website.
Send personal invitations
Send a personal invitation to ‘Like’ your page to all the people in your friend list. Fanpage already provides this option. You just need to hit the ‘Send invitation’ button to shoot an invitation message to your friend/s.
The world witnessed some huge Facebook privacy controversies in the last few months but that, in no way, affected its power and this is still considered as the most popular and largest social media platform. A name without which you can’t make your social media marketing or digital marketing campaigns a success. Hope the given suggestions will work for you to get more organic likes on your fan page.
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